Leadership A Key To Shaping The Cotton Industry's Future

Date Issued:1996-08-16

Abstract

To grow in this environment, an environment in which external forces have traditionally driven and shaped the agenda, the Industry needs leaders who have the knowledge skills and networks to address the important issues, and who have the abilities to influence Governments, industry and the community. It needs men and women with vision who are capable of seizing opportunities for the Industry and overcoming threats facing the Industry. It needs men and women who understand the strengths and vulnerabilities of the Industry, and men and women who truly believe that the Industry shape its own future. A key will be their ability to recognise the important battles which will have to be fought for long term prosperity for the Industry, rather than those to be fought for short term gains.

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